What We Build

Connected systems that drive revenue.

Sell side or buy side. Helix builds the revenue infrastructure that turns sponsorships into systems and signed partnerships into measurable demand.

Add Revenue to Your Property → Activate a Brand Partnership →
Sell Side · For Properties

Build the Sponsorship Engine

If you have audiences and assets (schools, sports properties, venues, events) we build the system that turns them into recurring sponsorship revenue. Architecture, not one-off deals.

Sponsorship Sales Architecture

Tiered programs, category frameworks, sourcing, AI-assisted segmentation, outreach systems, pipeline architecture, CRM structure, and dashboard visibility. The full system that makes sponsorship sales repeatable.

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Partnership Development

Source the right partners, build the playbooks, and manage the relationships. Partnership programs that compound over time, not transactions that expire.

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Category Strategy & Coverage

Map your audience to industry verticals, define exclusivity tiers, and build a systematic plan to own every high-value sponsorship category.

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Pipeline, CRM & Revenue Dashboards

The infrastructure underneath the sales process. Pipeline stages, CRM hygiene, forecast visibility, and revenue dashboards that show where every deal stands and what to do next.

Leading Edge Fundraising mobile app sponsorship platform McLendon Scholars sponsorship partnership opportunities T3 Performance youth sports property partnership
Buy Side · For Brands

Beyond the Boilerplate Sponsorship

Most properties hand you a standard sponsorship package and stop there. The exposure is broad, but your real job is to use the affiliation, IP, and audience relevance to market back to your ideal customers in a more targeted way.

You paid a premium for the partnership. Helix turns it into demand, pipeline, and loyal customers.

Cedar Point Esports brand activation, Summit Racing sponsor integration

Turn Sponsorship Into Performance Marketing

The flagship buy-side service. Paid media, landing pages, data capture, segmentation, automations, and CRM integration. Turn sponsorship into a revenue loop.

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Paid Partnership Activation

Use the IP, affiliation, and audience relevance from your sponsorship in your own paid media. Targeted campaigns that turn broad exposure into specific pipeline.

Co-Marketing & Content Programs

Email, social, content, and landing pages that activate the partnership across your owned channels. Bring the audience back into your sales system, not just the property's.

On-Site Lead Capture & Retargeting

Convert event traffic and partnership impressions into a list you can market to. CRM-connected capture, retargeting audiences, and follow-up sequences that close the loop.

Performance + Digital

Revenue Infrastructure, Not Web Work

The digital tools and infrastructure that make sponsorships and partnerships measurable. Built around revenue, not impressions.

Performance Marketing for Partnerships

Tracking, attribution, and paid media that proves sponsor ROI. Every partnership gets a measurement layer: QR codes, landing pages, and real conversion data.

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Paid Media & Performance Creative

Strategy-first paid campaigns across LinkedIn, Google, Meta, and programmatic. Built around CAC and conversion. Every dollar traced to revenue.

Websites, Funnels & Conversion

High-performance sites and landing pages built for conversion and speed. Connected to your CRM and analytics stack. No bloat. Built for revenue.

Cleveland Marathon sponsorship signage and performance activation Wings for Life World Run partnership activation Cleveland Pickleball Center sports property partnership
AI Sales Architecture

AI is the layer. Not the strategy.

Everyone has access to the same AI tools. The advantage isn't the model. It's how you apply it to your data, your sales process, and your revenue decisions. Operational infrastructure, not hype.

AI-Assisted Sourcing & Segmentation

AI applied to your prospect data. Surface the brands most likely to buy, segment your audience by category and value, and feed sales-ready leads into the pipeline.

CRM Hygiene & Workflow Automation

Connected workflows that keep data clean and deals moving. Automations that track every touchpoint, surface context, and trigger the right action at the right time.

Lead Scoring & Outreach Workflows

AI scores prospects against your ICP, writes personalized outreach, and routes the best leads to your sales team. Automation that supports sales, not replaces it.

Revenue Dashboards & Forecast Visibility

Real-time visibility into pipeline, performance, and revenue. Built on your actual data, not pre-built templates. Dashboards that tell you what's working and where to invest next.

The Connected System

Four groups. One revenue engine.

Most organizations hire four disconnected vendors. We built one integrated system where sell-side sales, buy-side activation, performance infrastructure, and AI sales architecture all feed into each other.

See the Helix Model →

Ready to put a number on it?

Most of our clients see pipeline movement in the first 60 days. Let's talk about what that looks like for you.

Let's Build Your Revenue Engine → See Our Services →